Keurig±µ¨ü139»õ¨p¦³¤Æ«Øij
·¸»ù78¢H ªÑ»ù‘C72¢H
¡i©ú³ø±M°T¡j©@°Ø¡B©@°Ø¾÷»PK-Cups¥Í²£°ÓKeurig Green Mountain(¥N¸¹GMCR)«Å¥¬¡A¦P·N½æ½L¤©¼w°êJAB Holding¬°ºªº°]¹Î¡A¦³Ãö«Øij¯A¤Î139»õ¬ü¤¸¡C
®Ú¾Ú«Øij¡A¨CªÑKeurig¥iÀò±o92¬ü¤¸²{ª÷¡A¦¬ÁÊ»ù¸û¤W©P¤¦¬¥«»ù¦³78¢H·¸»ù¡C
¤jªÑªF¥i¼Ö¤ä«ù«Øij
Keurigªº³Ì¤j³æ¤@ªÑªF¥i¤f¥i¼Ö(¥N¸¹KO)¤w¸gªí¥Ü¤ä«ù³o¶µ«Øij¡C
¾Ú¸ê®ÆÅã¥Ü¡AºI¦Ü¥»©P¤é(6¤é)¤î¡A¥i¼Ö¦@«ù¦³Keurigªº17.4¢HªÑÅv¡C
§ë¸ê°]¹ÎJAB¡A¬O¥ÑReimann®a±Ú«ù¦³¡A²{¾Ö¦³¤Æ§©«~¥Í²£°ÓCoty(¥N¸¹COTY)¡B¾c¥Í²£°ÓJimmy Choo(¥N¸¹CHOO)¤Î©@°Ø¥Í²£°ÓJacobs Douwe Egbertsµ¥¤½¥qªº±±¨î©ÊªÑÅv¡C
JAB¬O¦¸¦@¦P¦¬ÁÊKeurigªº¦X§@°]¹Î¡A·í¤¤¥]¬AMondelez International(¥N¸¹MDLZ)¤ÎBDT Capital Partners¡A¸Ó¨Ç°]¹Î¥ç«ù¦³Jacobs Douwe EgbertsªºÅv¯q¡C
SunTrust Robinson Humphrey¤ÀªRûWilliam Chappellªí¥Ü¡A´£¥X78¢H·¸»ù¡A¬Û«H·|À~©È¨ä¥L°]¹Î¡A¤£·|¥[¤JÄvÁÊ¡C
K-Cups¾P°â¦ûKeurig¹O80¢H¦¬¤J¡AºI¦Ü9¤ë26¤é¤î¡A¸Ó¶°¹Îªº¦~«×¦¬¤J¶È¼Wªø1¢H¡A¦Ü36»õ¬ü¤¸¡A³Ì¥Dn¬O¥«³õÄvª§·U¨Ó·U¤j¡A«~µP¼Æ¶q¤j¼W¡A¸Ó¶°¹Îªº¦~«×©@°Ø¾÷¾P°â¦¬¤J¤U¶^23¢H¡A¦Ü6.326»õ¬ü¤¸¡C
ºI¦Ü¤W©P¤ªÑ»ù¶^61¢H
¥Ñ©ó·~°Èªí²{«ùÄò¤í¨Î¡AKeurigªÑ»ù¦Û¦~ªì¦Ü¤W©P¤¤w¤U¶^ªñ61¢H¡A¬O¼Ð´¶500«ü¼Æ¤º²Ä¤C³Ì®tªí²{ªÑ¥÷¡C
Keurigªí¥Ü¡A¹w´Á½æ½L¦æ°Ê¥i©ó©ú¦~²Ä¤@©u¤º§¹¦¨¡F¨ü°ª·¸»ù¨p¦³¤Æ®ø®§¨ë¿E¡AKeruigªÑ»ù¬Q¤Ñ¶}¥««á¤j´T‘C¤É¡A¥OªÑ»ù¤@«×°±µP¡A´_µP«áªÑ»ùÄ~Äò¦b°ª¦ì¯¶´T±r«Þ¡A¥þ¤é¦¬³ø88.89¬ü¤¸¡A¤W¤É37.19¬ü¤¸¡A©Î71.93¢H¡C