¤p«¬¬ì§Þ¤½¥q¬D¾Ô¥«³õÀsÀY
SnapÄòÁ«»k ¼s§i¼Wªø48%

[2019.07.29] µoªí

¡i©ú³ø±M°T¡j¤W©P¤½¥¬ªº¤½¥q¬Õ§Q³ø§iÅã¥Ü¡A¨¦ºq(Google)¤ÎÁy®Ñ(Facebook)¤´¥D®_þӼƦì¼s§i¥«³õ¡A¦ý³W¼Ò¸û¤pªº¬ì§Þ¤½¥q¼Æ¦ì¼s§i¼Wªø³t«×«o¸û§Ö¡A¦Ó¥B¥¿¦b·m¦û¥«³õ¥÷ÃB¡CÁy®Ñ¤Î¨¦ºq¥À¤½¥qAlphabet¤´¦û¥þ²y¼Æ¦ì¼s§i¥«³õªº51%¡A¦ýSnap¼Æ¦ì¼s§i¼Wªø³Ì°ª¡A¸û¥h¦~¼Wªø¤F48%¡CÁy®ÑªºÀ禬¼Wªø¤F28%¡A¨¦ºq¼s§i¦¬¤J¥ç¼Wªø¤F16%¡CeMarketer¥»¦~ªì´¿¹w´ú¡A¨¦ºq¤ÎÁy®Ñ¬ü°êªº²Ö¶i¥«³õ¥÷ÃB2019¦~±N·|¤U­°¡C

Snap¤´¦bÁ«»k¤¤¡A²Ä2©uÁ«»k¤F2.55»õ¤¸¡A¦ý¼s§i°ÓÅãµM¹ï¨ä§l¤Þ¦~¸g¨Ï¥ÎªÌªº¯à¤O¦³«H¤ß¡A¨Ã¥B¥¿¦b¦Ò¼{±N¼s§i¶O±qÁy®Ñ¤Î¨¦ºqÂಾ¤@³¡¤À¦ÜSnap¡C

®Ú¾ÚeMarketer¡A¥þ²y2019¦~¼Æ¦ì¼s§i¤ä¥X¹w´Á±N·|¹F¨ì3,332.5»õ¬ü¤¸¡CÁy®Ñ¤Î¨¦ºqªº¥«³õ¥÷ÃB³Ì¤j¡A¨ä¦¸¬°ªü¨½¤Ú¤Ú¤Î¨È°¨»¹(Amazon)¡C¦¹¥~¡A¤¤°ê¦Ê«×¤ÎÄË°T¥ç¦W¦C«e6¦W¤§¤º¡C

¨È°¨»¹¤£¤½¥¬¨ä¼s§i¦¬¤J²Ó¥Ø¡A¦ý¼s§i¦û¸Ó¤½¥q¡u¨ä¥LÃþ§O¡v¤¤ªº³Ì¤j³¡¤À¡A¨Ã¤w¼Wªø¤F37%¡A¦Ü30»õ¤¸¡C¤W©P¤­¡A±À¯S(Twitter)¤½¥¬¤F¸û¹w´Á¬°¨Îªº²Ä2©u¬Õ§Q¡A¼s§i¦¬¤J¸û¥h¦~¦P´Á¿E¼W¤F21%¡A¬ü°ê³¡¤À¼Wªø¤F29%¡CªÑ»ù¦]¦¹¤]¤W´­¤Fªñ9%¡C

Áy®Ñ¤ÎAlphabetªº¬Õ§QÁö¤]³£¶W¹L¹w¦ô¡A¼s§i°ÓÅãµM¤]¬Ý¨ì¾Ö¦³¤£¦P¨Ï¥ÎªÌªº¨ä¥L¥­¥x©Ò´£¨Ñªº¾÷·|¡C

Snapªº¼Wªø°Ê¤O¨Ó¦Û¨ä§l¤Þ®ø¶OªÌªº¥[±j«¬²£«~¡C¥¦¥i¥HÅý¨Ï¥ÎªÌ¬Ý¨ì¥L­ÌÅܦ¨²§©Ê©ÎÀ¦¨à¼Ë¤lªºÃèÀY¤Q¤À¨üÅwªï¡CSnap¤]¥O¨Ï¥ÎSnapchatÀ³¥Îµ{¦¡¦¬¬Ý¸`¥ØªÌµLªk¸õ¹L¼s§i¡AÅý¼s§i°Ó¦³§ó¦h±µÄ²¨ì³o¨Ç¨Ï¥ÎªÌªº¾÷·|¡C

eMarketer¹w´ÁSnapchat¤µ¦~¥þ²yªº¼s§iÀ禬¥i¹F13.6»õ¤¸¡A¸û2018¦~¼Wªø30%¡C¥Ø«eSnapªº¼Æ¦ì¼s§iÀç·~ÃB¶È¦û¥þ²yÁ`ÃBªº0.4%¡C

¨È°¨»¹¥H¦V«~µP¦b¨ä¾P°âºô¯¸¤Î¦ê¬yµøÀW¤W°µ¼s§i±À¼s¦¬¨ú¶O¥ÎÀç³y¤F§Q¼íÂ׫pªº¼s§i·~°È¡C

®Ú¾ÚeMarketer¡A±À¯S2019¦~ªº¼s§i¦¬¤J¹w´Á¨Æ¹F29.7»õ¤¸¡C¥Ø«e±À¯Sªº¼Æ¦ì¼s§iÀç·~ÃB¶È¦û¥þ²yÁ`ÃBªº0.9%¡C¨äºô¯¸7¤ë¤~¸g¾ú¹L¤@¦¸­«¤j­«·s³]­p¡A¨Ï¥ÎªÌµLªk­×§ï±À¤å¡A¦ý¥i¥H²¾°Ê¡u¼é¬y¸ÜÃD¡v¤Î§ó®e©ö¥[¤J¹ï¸Ü©M³B²zª½±µ°T®§¡C¦¹¤@ºô¯¸­«·s³]­pÀò±o¨Ï¥ÎªÌ¤£¤Öªº­tµû¡C

eMarketer°ª¯Å¤ÀªR®vJasmine Enbergªí¥Ü¡G¡u±À¯S¦V¼s§i°Ó°Â°âªº»ù­È¨Ã«D¨ä¨Ï¥ÎªÌªº³W¼Ò¡A¦Ó¬O¨Ï¥ÎªÌªº°Ñ»Pµ{«×¡C¤U¤@©uªº¬Õ§Q±NÅã¥Ü¡A±À¯S¬O§_¯àºû«ù¼Wªø°Ê¤O¡C¡v

§ó¦h¸gÀÙ­n»D
¼w°ê³Õ¥@­×­q¹w´ú
¡i©ú³ø±M°T¡j¨T¨®¨ÑÀ³°Ó¼w°ê³Õ¥@¶°¹Î¡]Robert Bosch¡^°]°ÈªøStefan Asenkerschbaumer©P¤»¦V¼w°ê³ø¯ÈBoerse... ¸Ô±¡
¶Â¥ÛÁʺô¸ô¦w¥þ°ÓCofense
¡i©ú³ø±M°T¡j§ë¸ê©ó¬ü°êºô¸ô¦w¥þ¤½¥qCofenseªº¶Â¥Û¶°¹Î¡]BlackRock¡^§Y±N¦¬ÁÊCofense¡C¾Ú¼ô±x¤º±¡¤H¤h³zÅS¡AÂù¤è¤w¶i¤J«á´Á½Í... ¸Ô±¡
·ç¤hÃļtNovartis¤£·|¥X°â
¡i©ú³ø±M°T¡j·ç¤hÃļtNovartis¦æ¬FÁ`µôVas Narasimhan©P¤»¦b±µ¨ü´CÅé±Ä³X®Éªí¥Ü¡A¸Ó¤½¥q¤£·|¥X°âºX¤U¥é»sÃĪ«³¡ªùSandoz... ¸Ô±¡
¬üªÑ·s°ª¤§«á°ª¦ìª§«ù¡C¤ä«ù¬üªÑªºµ²ºc©Ê¦]¯À¥]¬A¤½¥q¦^Áʤä«ù¡C³Ìªñ¦^Áʪ÷ÃB¦û¬ü°êªÑ¥«¥«­È4%¡C¦b¥¼¨Ó4©u¡A¤w¸g¤½¥¬ªº¤½¥q¦^Áʪ÷ÃB«K¤w¸g¹F¨ì12... ¸Ô±¡
­}¤h¥§Â½ª£Â°ʵe¤ùÁȤj¿ú
¡i©ú³ø±M°T¡jÁöµM¼vµû®a¹ï­}¤h¥§¡]Disney¡^­«»sªº°Êµe¤ù¡m·à¤l¤ý¡n¡]The Lion King¡^¤£¤Ó¬Ý¦n¡A¦ý­}¤h¥§¤´¦³¿ìªk±N³o³¡1994¦~... ¸Ô±¡

©ú³øºô¯¸ ¡P ª©Åv©Ò¦³ ¡P ¤£±oÂà¸ü
Copyright © 2019 mingpaocanada.com All rights reserved.
Ming Pao Daily News A wholly owned subsidiary of Ming Pao Enterprise Corporation Ltd.
Toronto Chinese Newspaper

1355 Huntingwood Drive, Scarborough, Ontario, Canada M1S 3J1 | Tel.: (416) 321-0088 | Fax: (416) 321-9663 | Advertising Hotline Tel: (416) 673-8250